Media Ideas
October 16th, 2008Though the mainstream media gets a large proportion of the advertising revenue available, it is very irresponsible. They are just interested in maximizing their earnings and do not have any sense of social responsibility. They often mislead the gullible public with their poorly researched stories which are nothing more than handouts from public relations agencies.
Yesterday, hundreds of employees of a leading airline were laid off. Most of them were in their early twenties and had been lured to a career in the airline industry based on stories in the media about the growth prospects in the industries. The varies academies which offered expensive courses for training air hostesses and other airline crew were major advertisers in these newspapers. So the media reports were not balanced and did alert the readers to the problems they could possibly face.
The owners of the airlines will continue to live a life of luxury and be featured prominently in the media, but the poor employees who spent thousands on their training will have to start job hunting all over again.